Adding a product

• Go to the Products tab, click New Product, and enter a product name.
  
• Specify whether this is a physical or a digital product (more information about digital products below). Enter the price and inventory details (your stocked amount — leave blank if unlimited).
  
• For shippable products enter the weight and dimensions of your shipping-ready package. (Units of measurement can be changed in Commerce Settings.)

Adding a digital product

• A digital product is any item that does not require shipping, like a downloadable file or a service.
  
• Here, if wanted, you can write a follow-up message to your customer (this is optional). After a successful payment, this message is displayed inside the shopping cart, and added to the email confirmation that is sent to your customer.
  
• Downloadable Files can be hosted anywhere that you can link to — Dropbox, Amazon S3, Cargo’s Files (100MB limit), or your own personal server space. The download link can be pasted directly into this message.

Creating product variants

• If your product has multiple variants, like colors and sizes, you can enter them by clicking Create Product Variants.
  
• Enter the attribute name (in this example “Color”) and the attribute options (in this example “White” and “Blue”).
  
• Add additional attributes as needed. When ready, click Generate Variants — this will create each individual variant, as seen in the example.
  
• Each variant can have its own price, quantity, weight, and size. For digital products, each can have its own message and download links.

Putting a product on your site

Adding a cart button to your site

Checkout customizations

• A Terms & Conditions checkbox — this links to a page on your site, in which you can specify your terms and conditions. (You have the option to set this as a requirement for all transactions.)
• A Customer Note field — where customers can leave a comment during checkout. (Here as well, you have the option to set this as a requirement for all transactions.)
• A custom Order Success message — this shows after a payment has successfully gone through. By default this message reads:  Order Completed. You will receive a confirmation email with your order number shortly.
• A Custom Order Success page — this allows you to specify any page on your site to be displayed when an order is completed.

Managing Orders

• When a customer makes a purchase, it is added to the Orders tab.
  
• If the order requires shipping, a print-ready packing list is generated. This summarizes the order details (click on Packing List).
  
• If you use Shippo as a third-party shipping provider, you can purchase and print a shipping label directly from the order page. This tracking number can then be emailed to the customer in the “Your Order Has Shipped” email.
  
• If you handle shipping manually, you can enter a tracking number and include it in the “Your Order Has Shipped” email. 
  
• You can send partial or full refunds in the “Refund” menu; this will send the customer a refund confirmation email.
  
• When you’ve completed an order, click on Mark as Complete, which will file the order in the Completed section in the Orders tab.

Connect to Stripe to accept credit cards

• To accept credit cards an account with Stripe is required. A Stripe account connects directly to your bank account. You can setup a Stripe account within your Cargo Admin.
  
• In the Settings tab, open the Payment Providers menu, and click Stripe. Enter your personal details in the popup window (or log into an existing account) — when completed you can start accepting credit cards for payments.
  
• In addition to regular credit cards, Safari users will be able to pay with Apple Pay.
  
• Your account at Stripe is used solely for the purpose of accepting credit card payments; it will deposit funds into your bank account. Everything else is handled by Cargo. 
  
• Stripe (like all Payment Gateway Providers) has its own fee structure, visit this page for details. (Cargo does not charge a per-transaction fee.)

Setup PayPal

• Accepting payments through PayPal requires a PayPal Business Account. To set one up visit this page. If you have an existing account, you can change it to a Business Account: visit this page for instructions.
  
• When you’re set up, create a new live “app” and generate “keys” from the developer applications page. Note your “client ID” and your “secret.”
  
• To connect your PayPal account account to Cargo, open the Payment Providers menu in Commerce Settings and click Paypal.
  
• PayPal (like all Payment Gateway Providers) has its own fee structure, visit this page for details. (Cargo does not charge a per-transaction fee.)

Shipping

• Ship for free.
  
• Define your own shipping options. You can specify shipping zones and define shipping costs for specific continents, countries and regions.
  
• Use Shippo. This service interfaces with shipping companies like UPS, FedEx, DHL and allows your shop to calculate rates and generate shipping labels.

Taxes

• In Commerce Settings you can create tax rates for every country and state.
  
• Open the Taxes menu, select “Define your own taxes” and click “New rate.” 
  
• Please note: taxes are calculated and collected differently depending on your region, state, province or country. It is your responsibility as a merchant to ensure that tax calculations (and subsequent filing) is correct. We recommend working with a tax advisor. 
  
• For sellers in the US, you can access this guide for information. For European sellers, there is this guide.